Arpit
I am a Product Owner and Digital Solutions Professional with 6.5+ years of experience delivering enterprise digital initiatives, optimizing customer journeys, and architecting technology-driven business improvements.
With deep hands-on expertise in industry-leading systems and commerce platforms (Oracle Commerce Cloud, Magento, Salesforce), I serve as the strategic bridge between business objectives, user experience, and technical execution. I translate business needs into structured roadmaps, prioritised backlogs, and scalable technology solutions that drive actual conversion and business growth.
I speak developer, think like a user, and deliver like an owner. My work is focused on clarity, speed, and real metrics, backed by a refusal to settle for "just okay."
Selected Experience
E-commerce & Digital Solutions Specialist
Lead end-to-end digital transformation and e-commerce initiatives across DWTC platforms. Own product roadmaps (20+ features), prioritize sprint backlogs, align stakeholders, and manage delivery teams to improve customer experience, operational efficiency, and revenue.
- Boosted EventPlus NPS by 40%: Improved Net Promoter Score over a six-month period by implementing targeted UX enhancements and conversion optimization initiatives across Home, PLP, PDP, Cart, and Checkout journeys.
- Scaled DWTC Hospitality Growth: Achieved a 30% increase in overall revenue and boosted user penetration by 40% for the corporate food ordering platform.
- Accelerated Go-Live Timelines by 60%: Drastically reduced EventPlus website deployment timelines through targeted automation initiatives, including auto-contract creation and automated website setup scripts.
- Reduced Account Duplication by 20%: Lowered account duplication rates within a 6-month period by designing and implementing robust Account Approval Workflows.
- EventPlus Contractor Portal: Delivered a specialized portal to facilitate efficient bulk ordering and scale operations for Stand Contractors, successfully decreasing manual processing and administrative efforts by 80%.
- Ticketing & Helpdesk Transformation: Streamlined support workflows by implementing Monday Service and built custom reporting dashboards to track metrics and optimize team efficiency.
- Data Automation: Developed custom Python scripts to scrape and automate data extraction from event websites, significantly improving operational efficiency for the Exhibitions team.
Skills & Credentials
Product & Strategy
- Product Roadmapping
- Backlog Management
- Sprint Planning
- MVP Definition
- Release Management
- Agile / Scrum / SAFe
- Stakeholder Alignment
- Vendor Management
E-commerce & CX
- Platform Management
- Revenue Optimization
- Conversion Rates (CRO)
- A/B Testing
- Catalog Management
- NPS & Experience
- Journey Mapping
- Google Analytics
Business Analysis
- BRD & FRD Creation
- User Stories Writing
- Process Gap Analysis
- As-Is / To-Be Flows
- Data Migration
- UAT Execution
- Systems Integration
- Workshop Facilitation
Technical Tools
- Oracle Commerce Cloud
- Oracle Eloqua
- Magento & Shopify
- Jira & Monday
- Figma & Miro
- Python & REST APIs
- SQL Queries
- Git & Docker
Certified SAFe® 6 Practitioner
Scaled Agile, Inc.
Professional Scrum Master™ I (PSM I)
Scrum.org
Oracle CX Commerce Certified Implementation Professional
Oracle
Oracle Eloqua CX Marketing Implementation Professional
Oracle
Certified SAFe® 5 Agilist
Scaled Agile, Inc.
Professional Musings
Fixing "AI Design Slop" with Intentional Rules
Tested out a few specialized tools recently like TasteSkill and Impeccable. If you've asked an AI engine to code a frontend component, they often fall back to the same generic look. By equipping assistants with custom layout and color principles, you make outputs feel highly intentional rather than template-driven.
First Impression: Google Antigravity 2.0 Workflows
Fascinating experience exploring agentic programming environments. The multi-agent workflow—where you spin up specialized agents for UX design, backend logic, testing, and research in parallel—creates a massive productivity boost. It represents a paradigm shift from simple autocomplete to full developer environments.
Relocating the World's Largest Tech Festival
Exciting times ahead as Dubai relocates GITEX Global to Expo City Dubai starting the 2026 edition. With 6,800+ companies from 180 countries, it reinforces Dubai’s status as a global tech epicenter. The relocation provides the physical scale needed for workshops, exhibitions, and startups under one major festival.
Crowdstrike Outage: Why it was a driver issue
Addressing common misconceptions regarding the Crowdstrike outage. The blue screen was triggered by Crowdstrike's kernel-mode driver file (C-00000291.sys) trying to access an invalid memory pointer, which led to immediate kernel panic. Because it runs at the lowest hardware abstraction layers, OS recovery requires manual safe-mode intervention.
Initiate Contact
Have an interesting project, e-commerce challenge, or a digital solutions strategy that needs technical execution? Let's connect.